Client

Capra

Services

Branding, Photoshoot

Year

2023
Branding

Reviving Capra: A Cafeteria Branding Success Story

Through our expert branding services and captivating photoshoot, Growtify played a vital role in the successful relaunch of Capra's brand.

The Client

Capra, a charming Coffee Shop based in Argentina, sought a fresh start with a brand relaunch. They wanted to redefine their identity through rebranding, capturing the essence of their cafe culture and attracting a broader audience.

The Challenge

Capra faced the challenge of reestablishing their brand presence in a highly competitive market. They needed a comprehensive branding strategy that would reflect their unique cafe experience and resonate with their target audience. Furthermore, they required captivating visuals to showcase their delicious offerings and enticing ambiance.

Our Solution

At Growtify, we embarked on a creative journey to revive Capra's brand. Our team of expert branding specialists collaborated closely with Capra to understand their values, vision, and target audience. Through thoughtful ideation and strategic planning, we crafted a compelling brand identity that encapsulated the warmth and charm of Capra's cafeteria.

Our comprehensive branding package included a new logo design, color palette, and typography that reflected Capra's cozy atmosphere. In addition, we conducted an exclusive photoshoot to capture the essence of their delectable menu items and inviting ambiance.

The Result

The brand relaunch propelled Capra to new heights of success. With our tailored branding solutions and captivating photos, Capra's redefined brand identity garnered significant attention and enthusiasm from customers. The revamped brand image helped Capra stand out in the crowded cafeteria industry, attracting more foot traffic and creating a loyal customer base.